Art for booze
Trash auction where professional paintings are exchanged for alcohol
On May 27, Frendly vine bar
Moskow, Central district
Best avant-gardists from St-Petersburg
Beautiful well-heeled guests, who are well versed in art. Or not.
Live on information sponsor Facebook channel
Good afternoon, distinguished colleagues. We offer you to take part in one of the biggest in data coverage and participants of art-action "Art for booze". On the format, it is a free exchange of the paintings by St. Petersburg artists for alcoholic beverages, which are voiced as the price. In fact, it is an attempt to attract attention to the St. Petersburg avant-garde, to demonstrate that most people understand the alcohol much better than painting, and to offer ordinary people to fill their lives with real genuine art.
How it was
For the first time the performance "Art for booze" took place in Saint Petersburg on 13th of February in 2015. It assembled more than 200 people including notable Russian collectors, art experts and even a guy from Presidential Executive Office, who bought "Stairway to Kremlin". Unfortunately, the amount of guests was limited with the small size of the location. Still the performance made the headlines – there were pieces on NTV, 100TV, state-run Russia-1 and Echo of Moscow. The news was brought out by all key online media outlets - interfax.ru, lenta.ru, paperpaper.ru, be-in.ru, Metro, and also British bbc.com and Forbes.
Official site: artforbooze.com/en
Sponsorship proposal
This year auction "Art for booze" became a member of grand project of the British television channel BBC, whose crew these days will work in St. Petersburg. In addition to news item shooting is planned to be a part of the movie of prominent European art experts such as Alastair Sooke and Janina Ramirez, which is entitled "Secret Cities" and dedicated to the underground life of the cultural capitals of the world.

The team of "Art for booze" offers your brand to become a part of the trending artistic culture of St. Petersburg, to support #ленинградскийандеграунд and participate in a cultural event of a truly global scale.

According to preliminary estimates of the organizers, the event will bring together an audience of 500 adult, solvent and beautiful visitors.
The general sponsor
(10000 €)
The mention any sponsor alcoholic products as a cost of the painting at auction.
A proper placement of the bottles' images of sponsor alcoholic products and its logos on the priority areas in the auction catalogs (which are distributed at the event; 500 copies).
Placing a logo on the banner before entering the bar (specify the size).
Placing a logo on the press wall that is specially made by artists to the day of the event.
Placing a logo on promotional postcards distributed in partner bars (5000 copies).
Placing a logo on the posters.
Logo on the labels for the auctioneers. Placing a logo on the certificate of purchase paintings for the booze.
BTL marketing during the event.
Official sponsor
(3000 €)
Placing a logo on the press wall that is specially made by artists to the day of the event.
Placing a logo of the sponsor in the catalogues (which are distributed at the event; 500 copies).
Placing a logo on promotional postcards distributed in partner bars (5000 copies).
Placing a logo on the posters.
For partners, who aren't restricted by the law on alcoholic beverages advertising, we also offer a placing logos on the website, social media, posts in the official groups of the project throughout the campaign.
Placing a logo on the certificate of purchase paintings for the booze.
We also have partnerships with a network of supermarkets alcoholic "Aromatny mir", and under Russian law have the right to advertise your products to a network of shops (166 in St. Petersburg, 250 in Moscow).
Regarding collaboration: info@dramaticoffice.com
+7 (921) 594-36-92
Svetlana Vorobyova


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